{"id":14810,"date":"2024-11-07T06:00:06","date_gmt":"2024-11-07T06:00:06","guid":{"rendered":"https:\/\/maketingo.com\/zh-tw\/?p=14810"},"modified":"2024-11-21T04:47:30","modified_gmt":"2024-11-21T04:47:30","slug":"boost-sales-with-on-page-seo-tips","status":"publish","type":"post","link":"https:\/\/maketingo.com\/zh-tw\/insights\/search-engine-optimization\/boost-sales-with-on-page-seo-tips\/","title":{"rendered":"\u63d0\u5347\u7db2\u7ad9\u5168\u7403\u5438\u5f15\u529b\uff1a\u5c08\u70ba\u51fa\u53e3\u578b\u4f01\u696d\u6253\u9020\u7684 On-Page SEO \u6280\u5de7"},"content":{"rendered":"\n<p>\u60a8\u662f\u5426\u6b63\u5728\u52aa\u529b\u5438\u5f15\u570b\u969b\u5ba2\u6236\u7684\u7dda\u4e0a\u6ce8\u610f\uff1f\u60a8\u4e26\u4e0d\u5b64\u55ae\u3002\u8a31\u591a\u51fa\u53e3\u5546\u767c\u73fe\uff0c\u5728\u64c1\u64e0\u7684\u5168\u7403\u5e02\u5834\u4e2d\u7372\u5f97\u53ef\u898b\u5ea6\u662f\u4e00\u9805\u6311\u6230\u3002\u597d\u6d88\u606f\u662f\uff0c\u6709\u4e00\u7a2e\u7b56\u7565\u53ef\u4ee5\u63d0\u9ad8\u60a8\u7684\u6a5f\u6703\uff1aOn-Page SEO\u3002<\/p>\n\n\n\n<p>On-Page SEO 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SEO \u7684\u57fa\u672c\u8981\u7d20\uff0c\u4ee5\u5e6b\u52a9\u60a8\u958b\u59cb\u9032\u884c\u9019\u4e9b\u512a\u5316\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>On-Page SEO \u7684\u57fa\u672c\u8981\u7d20<\/strong><\/h2>\n\n\n\n<p>\u65e2\u7136\u6211\u5011\u5df2\u7d93\u6982\u8ff0\u4e86 On-Page SEO \u5c0d\u9032\u5165\u5168\u7403\u5e02\u5834\u7684\u91cd\u8981\u6027\uff0c\u90a3\u9ebc\u8b93\u6211\u5011\u5c08\u6ce8\u65bc\u60a8\u53ef\u4ee5\u512a\u5316\u7db2\u7ad9\u4e0a\u7684\u4e00\u4e9b\u95dc\u9375\u5143\u7d20\uff0c\u4ee5\u63d0\u9ad8\u5176\u80fd\u898b\u5ea6\u548c\u7528\u6236\u9ad4\u9a57\u3002<\/p>\n\n\n\n<p><strong>\u6a19\u984c\u6a19\u7c64\u548c Meta \u63cf\u8ff0<\/strong> \u6a19\u984c\u6a19\u7c64\u548c Meta \u63cf\u8ff0\u662f SEO \u7684\u57fa\u672c\u7d44\u6210\u90e8\u5206\u3002\u5c07\u6a19\u984c\u6a19\u7c64\u8996\u70ba\u7db2\u9801\u7684\u6a19\u984c\u2014\u2014\u5b83\u662f\u5728\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u4e2d\u986f\u793a\u70ba\u7279\u5b9a\u7d50\u679c\u7684\u53ef\u9ede\u64ca\u6a19\u984c\u3002\u60a8\u7684\u6a19\u984c\u6a19\u7c64\u4e0d\u50c5\u61c9\u5305\u542b\u76f8\u95dc\u95dc\u9375\u5b57\uff0c\u9084\u61c9\u8db3\u5920\u5f15\u4eba\u6ce8\u76ee\u4ee5\u5438\u5f15\u9ede\u64ca\u3002<\/p>\n\n\n\n<p>\u96d6\u7136 Meta \u63cf\u8ff0\u4e0d\u6703\u76f4\u63a5\u5f71\u97ff\u60a8\u7684 SEO \u6392\u540d\uff0c\u4f46\u5b83\u5011\u5c0d\u65bc\u63d0\u4f9b\u9801\u9762\u5167\u5bb9\u7684\u7c21\u77ed\u9810\u89bd\u537b\u975e\u5e38\u91cd\u8981\u3002\u7cbe\u5fc3\u64b0\u5beb\u7684 Meta \u63cf\u8ff0\u53ef\u80fd\u662f\u6c7a\u5b9a\u4eba\u5011\u662f\u5426\u9ede\u64ca\u60a8\u7684\u9023\u7d50\u6216\u9078\u64c7\u7af6\u722d\u5c0d\u624b\u7db2\u7ad9\u7684\u56e0\u7d20\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u6709\u6548\u64b0\u5beb\u5b83\u5011\u7684\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6a19\u984c\u6a19\u7c64\uff1a<\/strong> \u5c07\u5176\u4fdd\u6301\u5728 60 \u500b\u5b57\u5143\u4ee5\u5167\uff0c\u4ee5\u78ba\u4fdd\u5b83\u5011\u5728\u641c\u5c0b\u7d50\u679c\u4e2d\u5b8c\u5168\u986f\u793a\u3002\u5982\u679c\u53ef\u80fd\uff0c\u5728\u958b\u982d\u5305\u542b\u4e3b\u8981\u95dc\u9375\u5b57\uff0c\u4e26\u78ba\u4fdd\u5b83\u81ea\u7136\u5730\u878d\u5165\u63cf\u8ff0\u4e2d\uff0c\u544a\u8a34\u7528\u6236\u8a72\u9801\u9762\u63d0\u4f9b\u4e86\u4ec0\u9ebc\u3002<\/li>\n\n\n\n<li><strong>Meta \u63cf\u8ff0\uff1a<\/strong> \u5c07\u5176\u9650\u5236\u5728 155-160 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\u7b49\uff09\u5c07\u5167\u5bb9\u5206\u89e3\u70ba\u6613\u65bc\u7ba1\u7406\u7684\u90e8\u5206\uff0c\u5f15\u5c0e\u8b80\u8005\u700f\u89bd\u60a8\u7684\u6587\u5b57\u3002<\/li>\n\n\n\n<li><strong>\u53ef\u8b80\u6027\uff1a<\/strong> \u5728\u6e05\u6670\u6a19\u984c\u4e0b\u7684\u7d44\u7e54\u826f\u597d\u7684\u5167\u5bb9\u53ef\u4ee5\u63d0\u9ad8\u9801\u9762\u7684\u53ef\u8b80\u6027\uff0c\u9019\u53ef\u4ee5\u8b93\u8a2a\u5ba2\u5728\u60a8\u7684\u7db2\u7ad9\u4e0a\u505c\u7559\u66f4\u9577\u6642\u9593\u4e26\u964d\u4f4e\u8df3\u51fa\u7387\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u4f7f\u7528\u6a19\u984c\u6709\u6548\u5730\u7d44\u7e54\u60a8\u7684\u5167\u5bb9\uff0c\u78ba\u4fdd\u5b83\u5011\u4ee5\u908f\u8f2f\u9806\u5e8f\u6d41\u52d5\u3002\u9019\u4e0d\u50c5\u6709\u52a9\u65bc SEO\uff0c\u9084\u4f7f\u60a8\u7684\u5167\u5bb9\u66f4\u5bb9\u6613\u88ab\u4f86\u81ea\u4e16\u754c\u4e0d\u540c\u5730\u5340\u7684\u8a2a\u5ba2\u6d88\u5316\uff0c\u7121\u8ad6\u4ed6\u5011\u7684\u6587\u5316\u80cc\u666f\u6216\u4ed6\u5011\u5982\u4f55\u627e\u5230\u60a8\u7684\u7db2\u7ad9\u3002<\/p>\n\n\n\n<p>\u901a\u904e\u512a\u5316\u9019\u4e9b\u57fa\u672c\u7684 On-Page \u5143\u7d20\uff0c\u60a8\u53ef\u4ee5\u5efa\u7acb\u4e00\u500b\u66f4\u5f37\u5927\u548c\u66f4\u6613\u65bc\u8a2a\u554f\u7684\u7db2\u7ad9\uff0c\u5438\u5f15\u641c\u5c0b\u5f15\u64ce\u548c\u60a8\u7684\u570b\u969b\u53d7\u773e\u3002\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u6df1\u5165\u63a2\u8a0e\u5982\u4f55\u91dd\u5c0d\u5168\u7403\u7bc4\u570d\u8abf\u6574\u95dc\u9375\u5b57\u512a\u5316\uff0c\u4ee5\u78ba\u4fdd\u60a8\u7684\u7522\u54c1\u548c\u670d\u52d9\u8207\u570b\u969b\u5e02\u5834\u7522\u751f\u5171\u9cf4\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u5168\u7403\u89f8\u53ca\u7684\u95dc\u9375\u5b57\u512a\u5316<\/strong><\/h2>\n\n\n\n<p>\u5728\u5177\u5099\u57fa\u672c\u7684\u9801\u9762\u5167SEO\u5143\u7d20\u7684\u57fa\u790e\u4e0a\uff0c\u4e0b\u4e00\u6b65\u5c31\u662f\u904b\u7528\u9069\u7576\u7684\u95dc\u9375\u5b57\u4f86\u512a\u5316\u60a8\u7684\u5167\u5bb9\uff0c\u4ee5\u78ba\u4fdd\u5b83\u8207\u570b\u969b\u53d7\u773e\u7522\u751f\u5171\u9cf4\u3002\u4ee5\u4e0b\u662f\u5982\u4f55\u8abf\u6574\u60a8\u7684\u95dc\u9375\u5b57\u7b56\u7565\uff0c\u4ee5\u63d0\u5347\u7db2\u7ad9\u7684\u5168\u7403\u5438\u5f15\u529b\u3002<\/p>\n\n\n\n<p><strong>\u627e\u5230\u9069\u5408\u7684\u95dc\u9375\u5b57<\/strong><strong><br><\/strong>\u627e\u51fa\u6700\u6709\u6548\u7684\u95dc\u9375\u5b57\u5c0d\u65bc\u5438\u5f15\u570b\u969b\u5ba2\u6236\u81f3\u95dc\u91cd\u8981\u3002\u9019\u4e9b\u95dc\u9375\u5b57\u4e0d\u50c5\u8981\u8207\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u76f8\u95dc\uff0c\u9084\u8981\u7b26\u5408\u60a8\u76ee\u6a19\u5e02\u5834\u7684\u641c\u7d22\u7fd2\u6163\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7814\u7a76\u672c\u5730\u641c\u7d22\u8da8\u52e2\uff1a\u6bcf\u500b\u5e02\u5834\u53ef\u80fd\u56e0\u8a9e\u8a00\u6216\u6587\u5316\u5dee\u7570\u800c\u6709\u4e0d\u540c\u7684\u641c\u7d22\u65b9\u5f0f\u3002\u50cfGoogle\u8da8\u52e2\u9019\u6a23\u7684\u5de5\u5177\u53ef\u4ee5\u5e6b\u52a9\u60a8\u4e86\u89e3\u54ea\u4e9b\u8a5e\u5f59\u5728\u4e0d\u540c\u5730\u5340\u53d7\u6b61\u8fce\u3002<\/li>\n\n\n\n<li>\u4f7f\u7528\u95dc\u9375\u5b57\u7814\u7a76\u5de5\u5177\uff1a\u904b\u7528Ahrefs\u3001SEMrush\u6216Ubersuggest\u7b49\u5de5\u5177\uff0c\u9019\u4e9b\u5de5\u5177\u63d0\u4f9b\u95dc\u9375\u5b57\u53d7\u6b61\u8fce\u7a0b\u5ea6\u3001\u7af6\u722d\u7a0b\u5ea6\u548c\u4e0d\u540c\u570b\u5bb6\u641c\u7d22\u8a5e\u5f59\u7684\u8b8a\u5316\u7b49\u6d1e\u5bdf\u3002<\/li>\n\n\n\n<li>\u5206\u6790\u7af6\u722d\u8005\u7684\u95dc\u9375\u5b57\uff1a\u67e5\u770b\u570b\u969b\u7af6\u722d\u8005\u4f7f\u7528\u7684\u95dc\u9375\u5b57\uff0c\u9019\u80fd\u70ba\u60a8\u7684\u884c\u696d\u5728\u5168\u7403\u7bc4\u570d\u5167\u63d0\u4f9b\u6709\u6548\u7684\u7dda\u7d22\u3002<\/li>\n\n\n\n<li>\u8003\u616e\u9577\u5c3e\u95dc\u9375\u5b57\uff1a\u9019\u4e9b\u662f\u8f03\u9577\u4e14\u66f4\u5177\u9ad4\u7684\u77ed\u8a9e\uff0c\u901a\u5e38\u7528\u65bc\u8a2a\u5ba2\u63a5\u8fd1\u8cfc\u8cb7\u968e\u6bb5\u6216\u4f7f\u7528\u8a9e\u97f3\u641c\u7d22\u6642\u3002\u76f8\u6bd4\u901a\u7528\u95dc\u9375\u5b57\uff0c\u9577\u5c3e\u95dc\u9375\u5b57\u7af6\u722d\u8f03\u5c11\u4e14\u66f4\u5177\u91dd\u5c0d\u6027\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u6709\u6548\u4f7f\u7528\u95dc\u9375\u5b57<\/strong><strong><br><\/strong>\u5728\u78ba\u5b9a\u4e86\u60a8\u7684\u76ee\u6a19\u95dc\u9375\u5b57\u5f8c\uff0c\u63a5\u4e0b\u4f86\u7684\u6b65\u9a5f\u662f\u5c07\u5b83\u5011\u81ea\u7136\u5730\u878d\u5165\u60a8\u7684\u5167\u5bb9\u4e2d\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u907f\u514d\u95dc\u9375\u5b57\u5806\u780c\uff1a\u5728\u5167\u5bb9\u4e2d\u63d2\u5165\u904e\u591a\u95dc\u9375\u5b57\u4e0d\u50c5\u6703\u8b93\u8b80\u8005\u53cd\u611f\uff0c\u9084\u53ef\u80fd\u5c0e\u81f4\u641c\u7d22\u5f15\u64ce\u7684\u61f2\u7f70\u3002\u8acb\u5728\u9069\u5408\u7684\u5730\u65b9\u4f7f\u7528\u95dc\u9375\u5b57\uff0c\u4e26\u4fdd\u6301\u81ea\u7136\u3002<\/li>\n\n\n\n<li>\u7b56\u7565\u6027\u5730\u653e\u7f6e\u95dc\u9375\u5b57\uff1a\u5728\u6a19\u984c\u6a19\u7c64\u3001\u5143\u63cf\u8ff0\u3001\u6a19\u984c\u4ee5\u53ca\u5167\u5bb9\u7684\u524d100\u5b57\u4e2d\u5305\u542b\u60a8\u7684\u4e3b\u8981\u95dc\u9375\u5b57\uff0c\u9019\u6709\u52a9\u65bc\u641c\u7d22\u5f15\u64ce\u7406\u89e3\u60a8\u7684\u9801\u9762\u91cd\u9ede\u3002<\/li>\n\n\n\n<li>\u78ba\u4fdd\u95dc\u9375\u5b57\u7b26\u5408\u4e0a\u4e0b\u6587\uff1a\u8b93\u95dc\u9375\u5b57\u5728\u53e5\u5b50\u4e2d\u81ea\u7136\u51fa\u73fe\uff0c\u5167\u5bb9\u7684\u53ef\u8b80\u6027\u548c\u8cea\u91cf\u61c9\u59cb\u7d42\u653e\u5728\u9996\u4f4d\u2014\u2014\u53d7\u773e\u548c\u641c\u7d22\u5f15\u64ce\u80fd\u5920\u5bdf\u89ba\u5230\u95dc\u9375\u5b57\u662f\u5426\u88ab\u5f37\u884c\u63d2\u5165\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u60f3\u4e86\u89e3\u66f4\u591a\u95dc\u65bc\u5982\u4f55\u900f\u904e<a href=\"https:\/\/maketingo.com\/zh-tw\/insights\/keyword-research-global-sales\/\">\u95dc\u9375\u5b57\u7814\u7a76<\/a>\u63d0\u5347\u7db2\u7ad9\u6d41\u91cf\u7684\u8cc7\u8a0a\u55ce\uff1f\u8acb\u53c3\u8003\u6211\u7684\u8a73\u7d30\u95dc\u9375\u5b57\u7814\u7a76\u90e8\u843d\u683c\u6587\u7ae0\u3002\u5982\u9700\u5c08\u696d\u5354\u52a9\u63d0\u5347\u60a8\u7684\u7db2\u7ad9\u5728\u5168\u7403\u821e\u53f0\u4e0a\u7684\u8868\u73fe\uff0c\u6b61\u8fce\u9020\u8a2a\u6211\u7684\u3010<a href=\"https:\/\/maketingo.com\/zh-tw\/solutions\/search-engine-optimization-seo\/keyword-research-strategy\/\">\u95dc\u9375\u5b57\u7814\u7a76\u8207\u7b56\u7565<\/a>\u3011\u9801\u9762\uff0c\u770b\u770b\u6211\u80fd\u5982\u4f55\u5e6b\u52a9\u60a8\u3002<\/p>\n\n\n\n<p>\u900f\u904e\u4ed4\u7d30\u6311\u9078\u548c\u9069\u7576\u653e\u7f6e\u95dc\u9375\u5b57\uff0c\u60a8\u53ef\u4ee5\u589e\u5f37\u7db2\u7ad9\u7684\u53ef\u898b\u6027\u4e26\u5438\u5f15\u5168\u7403\u5ba2\u6236\u3002\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u63a2\u8a0e\u5982\u4f55\u512a\u5316\u7528\u6236\u9ad4\u9a57\uff0c\u4ee5\u4fdd\u6301\u5168\u7403\u53d7\u773e\u7684\u4e92\u52d5\u548c\u8f49\u5316\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u512a\u5316\u7528\u6236\u9ad4\u9a57<\/strong><\/h2>\n\n\n\n<p>\u5728\u512a\u5316\u7db2\u7ad9\u4ee5\u9054\u5230\u570b\u969b\u89f8\u53ca\u7684\u904e\u7a0b\u4e2d\uff0c\u6211\u5011\u5fc5\u9808\u95dc\u6ce8\u4e00\u500b\u5e38\u88ab\u5ffd\u8996\u7684\u95dc\u9375\u56e0\u7d20\uff1a\u7528\u6236\u9ad4\u9a57 (UX)\u3002\u63d0\u5347UX\u4e0d\u50c5\u662f\u70ba\u4e86\u8b93\u7db2\u7ad9\u53ef\u7528\uff0c\u66f4\u662f\u8b93\u5168\u7403\u8a2a\u5ba2\u4eab\u53d7\u700f\u89bd\u7684\u6a02\u8da3\u3002<\/p>\n\n\n\n<p><strong>\u7db2\u7ad9\u5c0e\u89bd\u8207\u7d50\u69cb<\/strong><strong><br><\/strong>\u7d50\u69cb\u826f\u597d\u7684\u7db2\u7ad9\u5e6b\u52a9\u7528\u6236\u5feb\u901f\u4e14\u8f15\u9b06\u5730\u627e\u5230\u6240\u9700\u8cc7\u8a0a\uff0c\u9019\u5c0d\u65bc\u4f86\u81ea\u4e0d\u540c\u6587\u5316\u80cc\u666f\u4e14\u8a9e\u8a00\u80fd\u529b\u6709\u9650\u7684\u8a2a\u5ba2\u5c24\u70ba\u91cd\u8981\u3002\u4ee5\u4e0b\u662f\u6539\u9032\u7db2\u7ad9\u5c0e\u89bd\u548c\u7d50\u69cb\u7684\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6e05\u6670\u7684\u5c0e\u822a\uff1a\u4f7f\u7528\u7c21\u55ae\u3001\u76f4\u89c0\u7684\u9078\u55ae\u7d50\u69cb\u3002\u9078\u55ae\u61c9\u6613\u65bc\u67e5\u627e\u548c\u4f7f\u7528\uff0c\u4e14\u6e05\u6670\u6a19\u793a\u5404\u90e8\u5206\uff0c\u53cd\u6620\u7db2\u7ad9\u5167\u5bb9\u3002<\/li>\n\n\n\n<li>\u5408\u7406\u7684\u4fe1\u606f\u67b6\u69cb\uff1a\u4ee5\u5c64\u6b21\u7d50\u69cb\u7d44\u7e54\u5167\u5bb9\uff0c\u5f9e\u5ee3\u6cdb\u7684\u670d\u52d9\u6982\u8ff0\u958b\u59cb\uff0c\u8b93\u7528\u6236\u6df1\u5165\u4e86\u89e3\u8a73\u7d30\u8cc7\u8a0a\u3002\u9019\u6709\u52a9\u65bc\u7528\u6236\u7406\u89e3\u60a8\u7684\u670d\u52d9\u4e26\u77ad\u89e3\u7db2\u7ad9\u7684\u7d44\u7e54\u65b9\u5f0f\u3002<\/li>\n\n\n\n<li>\u9762\u5305\u5c51\u5c0e\u822a\uff1a\u5728\u6bcf\u9801\u9802\u90e8\u52a0\u5165\u9762\u5305\u5c51\u93c8\u63a5\uff0c\u8b93\u7528\u6236\u6e05\u695a\u4ed6\u5011\u5728\u7db2\u7ad9\u7d50\u69cb\u4e2d\u7684\u4f4d\u7f6e\uff0c\u4e26\u8f15\u9b06\u8fd4\u56de\u5230\u4e0a\u4e00\u9801\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u79fb\u52d5\u512a\u5316<\/strong><strong><br><\/strong>\u96a8\u8457\u8d8a\u4f86\u8d8a\u591a\u7684\u7db2\u8def\u6d41\u91cf\u4f86\u81ea\u884c\u52d5\u88dd\u7f6e\uff0c\u64c1\u6709\u4e00\u500b\u97ff\u61c9\u5f0f\u7db2\u7ad9\u5df2\u4e0d\u518d\u662f\u9078\u9805\uff0c\u5c24\u5176\u662f\u91dd\u5c0d\u8a31\u591a\u4e9e\u6d32\u548c\u975e\u6d32\u7684\u884c\u52d5\u512a\u5148\u5e02\u5834\u5ba2\u6236\u3002\u4ee5\u4e0b\u662f\u884c\u52d5\u512a\u5316\u7684\u91cd\u8981\u6027\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u97ff\u61c9\u5f0f\u8a2d\u8a08\uff1a\u78ba\u4fdd\u60a8\u7684\u7db2\u7ad9\u80fd\u81ea\u52d5\u9069\u61c9\u5404\u7a2e\u88dd\u7f6e\u7684\u87a2\u5e55\u5c3a\u5bf8\uff0c\u5f9e\u684c\u6a5f\u5230\u667a\u6167\u624b\u6a5f\u3002\u9019\u4e0d\u50c5\u63d0\u9ad8\u4e86\u7528\u6236\u4e92\u52d5\u6027\uff0c\u9084\u5c0d\u641c\u7d22\u5f15\u64ce\u6392\u540d\u6709\u7a4d\u6975\u5f71\u97ff\u3002<\/li>\n\n\n\n<li>\u89f8\u63a7\u53cb\u597d\u7684\u754c\u9762\uff1a\u8a2d\u8a08\u7684\u5143\u7d20\u61c9\u6613\u65bc\u5728\u89f8\u63a7\u87a2\u5e55\u4e0a\u64cd\u4f5c\uff0c\u5305\u62ec\u6309\u9215\u548c\u93c8\u63a5\u5927\u5c0f\u9069\u4e2d\uff0c\u9593\u8ddd\u5408\u7406\uff0c\u4e14\u5c0d\u89f8\u63a7\u6709\u826f\u597d\u53cd\u61c9\u3002<\/li>\n\n\n\n<li>\u901f\u5ea6\u512a\u5316\uff1a\u884c\u52d5\u7528\u6236\u5f80\u5f80\u4f9d\u8cf4\u884c\u52d5\u6578\u64da\uff0c\u901f\u5ea6\u6bd4\u6709\u7dda\u9023\u63a5\u6162\uff0c\u56e0\u6b64\u78ba\u4fdd\u7db2\u7ad9\u5feb\u901f\u52a0\u8f09\u80fd\u964d\u4f4e\u8df3\u51fa\u7387\u3002\u50cfGoogle PageSpeed Insights\u9019\u6a23\u7684\u5de5\u5177\u80fd\u63d0\u4f9b\u6539\u5584\u7db2\u7ad9\u52a0\u8f09\u6642\u9593\u7684\u5efa\u8b70\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:20px;font-style:italic;font-weight:300\"><a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/app-and-mobile\/what-users-want-most-from-mobile-sites-today\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7814\u7a76<\/a>\u986f\u793a\uff0c52%\u7684\u7528\u6236\u8868\u793a\uff0c\u7cdf\u7cd5\u7684\u884c\u52d5\u9ad4\u9a57\u6703\u8b93\u4ed6\u5011\u4e0d\u9858\u8207\u516c\u53f8\u4e92\u52d5\uff0c\u9019\u7a81\u986f\u4e86\u884c\u52d5\u53cb\u597d\u7db2\u7ad9\u8a2d\u8a08\u7684\u91cd\u8981\u6027\u3002<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u4e86\u89e3\u66f4\u591a\u5be6\u7528\u5efa\u8b70\u548c\u6df1\u5165\u898b\u89e3\uff0c\u8acb\u9020\u8a2a\u6211\u7684UX<a href=\"https:\/\/maketingo.com\/zh-tw\/insights\/website-design-global-business-growth\/\">\u90e8\u843d\u683c\u6587\u7ae0<\/a>\u3002\u5982\u679c\u60a8\u6709\u8208\u8da3\uff0c\u9084\u53ef\u4ee5\u67e5\u770b\u6211\u7684<a href=\"https:\/\/maketingo.com\/zh-tw\/solutions\/website-design-development\/web-design\/\">\u7db2\u9801\u8a2d\u8a08<\/a>\u670d\u52d9\uff0c\u770b\u770b\u6211\u80fd\u5982\u4f55\u5e6b\u52a9\u60a8\u589e\u5f37\u7dda\u4e0a\u5f62\u8c61\u4e26\u63a8\u52d5\u570b\u969b\u92b7\u552e\u3002<\/p>\n\n\n\n<p>\u901a\u904e\u91cd\u8996\u7528\u6236\u9ad4\u9a57\u7684\u9019\u4e9b\u65b9\u9762\uff0c\u60a8\u80fd\u4f7f\u7db2\u7ad9\u66f4\u5bb9\u6613\u63a5\u8fd1\u4e14\u66f4\u5177\u5438\u5f15\u529b\uff0c\u5f9e\u800c\u78ba\u4fdd\u7528\u6236\u505c\u7559\u66f4\u4e45\uff0c\u4e26\u66f4\u6df1\u5165\u5730\u8207\u60a8\u7684\u5167\u5bb9\u4e92\u52d5\u3002\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u63a2\u8a0e\u5982\u4f55\u5275\u5efa\u9ad8\u8cea\u91cf\u4e14\u5177\u6587\u5316\u76f8\u95dc\u6027\u7684\u5167\u5bb9\uff0c\u4ee5\u9032\u4e00\u6b65\u589e\u5f37\u53c3\u8207\u5ea6\u4e26\u5efa\u7acb\u5168\u7403\u5ba2\u6236\u7684\u4fe1\u4efb\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u5167\u5bb9\u54c1\u8cea\u8207\u6587\u5316\u76f8\u95dc\u6027<\/strong><\/h2>\n\n\n\n<p>\u5728\u63d0\u5347\u7db2\u7ad9\u7684\u7528\u6236\u9ad4\u9a57\u4e4b\u5f8c\uff0c\u4e0b\u4e00\u500b\u95dc\u9375\u6b65\u9a5f\u662f\u78ba\u4fdd\u5167\u5bb9\u672c\u8eab\u7684\u9ad8\u54c1\u8cea\u8207\u6587\u5316\u76f8\u95dc\u6027\u3002\u9019\u7a2e\u65b9\u6cd5\u4e0d\u50c5\u80fd\u5920\u5438\u5f15\u89c0\u773e\u7684\u6ce8\u610f\uff0c\u4e5f\u80fd\u8207\u4f86\u81ea\u4e0d\u540c\u570b\u969b\u5e02\u5834\u7684\u7528\u6236\u5efa\u7acb\u4fe1\u4efb\u548c\u6b0a\u5a01\u611f\u3002<\/p>\n\n\n\n<p><strong>\u5275\u9020\u6709\u50f9\u503c\u7684\u5167\u5bb9<\/strong><strong><br><\/strong>\u9ad8\u54c1\u8cea\u5167\u5bb9\u662f\u6210\u529f\u7db2\u7ad9\u7684\u57fa\u77f3\u3002\u5b83\u4e0d\u53ea\u662f\u586b\u5145\u6587\u5b57\uff0c\u800c\u662f\u70ba\u8a2a\u5ba2\u63d0\u4f9b\u771f\u6b63\u7684\u50f9\u503c\u3002\u4ee5\u4e0b\u662f\u5982\u4f55\u78ba\u4fdd\u60a8\u7684\u5167\u5bb9\u80fd\u5920\u771f\u6b63\u6253\u52d5\u76ee\u6a19\u53d7\u773e\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u91dd\u5c0d\u7528\u6236\u9700\u6c42\uff1a\u4e86\u89e3\u4e26\u56de\u61c9\u76ee\u6a19\u53d7\u773e\u5e38\u898b\u7684\u554f\u984c\u3001\u75db\u9ede\u548c\u9700\u6c42\u3002\u4f7f\u7528\u4f8b\u5982Answer The Public\u6216Google\u7684\u300c\u4eba\u5011\u4e5f\u5728\u554f\u300d\u7b49\u5de5\u5177\uff0c\u4f86\u7372\u53d6\u5ba2\u6236\u7684\u641c\u5c0b\u8208\u8da3\u3002<\/li>\n\n\n\n<li>\u63d0\u4f9b\u660e\u78ba\u7684\u89e3\u6c7a\u65b9\u6848\uff1a\u7d50\u69cb\u5316\u5167\u5bb9\uff0c\u63d0\u4f9b\u6e05\u6670\u7684\u3001\u53ef\u57f7\u884c\u7684\u89e3\u6c7a\u65b9\u6848\u6216\u6709\u50f9\u503c\u7684\u8cc7\u8a0a\uff0c\u9019\u53ef\u4ee5\u662f\u8a73\u7d30\u7684\u64cd\u4f5c\u6307\u5357\u3001\u5b8c\u6574\u7684\u7522\u54c1\u63cf\u8ff0\u6216\u5177\u555f\u767c\u6027\u7684\u90e8\u843d\u683c\u6587\u7ae0\u3002<\/li>\n\n\n\n<li>\u4fdd\u6301\u9ad8\u6a19\u6e96\uff1a\u78ba\u4fdd\u6240\u6709\u5167\u5bb9\u5747\u66f8\u5beb\u826f\u597d\u3001\u7d93\u904e\u4e8b\u5be6\u6838\u67e5\u4e26\u5177\u8cc7\u8a0a\u6027\u3002\u826f\u597d\u7684\u6587\u6cd5\u548c\u6e05\u6670\u7684\u8a9e\u8a00\u986f\u793a\u51fa\u54c1\u724c\u7684\u5c08\u696d\u6027\u548c\u53ef\u4fe1\u5ea6\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u672c\u5730\u5316\u5167\u5bb9<\/strong><strong><br><\/strong>\u8981\u771f\u6b63\u8207\u570b\u969b\u53d7\u773e\u5efa\u7acb\u806f\u7e6b\uff0c\u5fc5\u9808\u6839\u64da\u4ed6\u5011\u7684\u6587\u5316\u548c\u8a9e\u8a00\u504f\u597d\u4f86\u8abf\u6574\u5167\u5bb9\u2014\u2014\u9019\u5c31\u662f\u6240\u8b02\u7684\u672c\u5730\u5316\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8a9e\u8a00\u9069\u61c9\uff1a\u4f7f\u7528\u6700\u9069\u5408\u60a8\u53d7\u773e\u7684\u8a9e\u8a00\u548c\u65b9\u8a00\u3002\u9019\u53ef\u80fd\u610f\u5473\u8457\u7ffb\u8b6f\u5167\u5bb9\uff0c\u4e26\u4f7f\u7528\u9867\u5ba2\u6700\u719f\u6089\u7684\u7576\u5730\u8a9e\u8a00\u8b8a\u9ad4\u3002<\/li>\n\n\n\n<li>\u6587\u5316\u7d30\u7bc0\uff1a\u8abf\u6574\u60a8\u7684\u4fe1\u606f\u4ee5\u7b26\u5408\u7576\u5730\u7684\u7fd2\u4fd7\u3001\u50f9\u503c\u89c0\u548c\u671f\u671b\u3002\u9019\u4e0d\u50c5\u50c5\u662f\u7ffb\u8b6f\uff0c\u800c\u662f\u53cd\u6620\u6587\u5316\u4e0a\u7684\u7d30\u5fae\u5dee\u5225\uff0c\u907f\u514d\u8aa4\u89e3\uff0c\u4e26\u4f7f\u5167\u5bb9\u66f4\u6df1\u5165\u5730\u5f15\u8d77\u89c0\u773e\u5171\u9cf4\u3002<\/li>\n\n\n\n<li>\u672c\u5730\u7bc4\u4f8b\uff1a\u878d\u5165\u7576\u5730\u7bc4\u4f8b\u3001\u6848\u4f8b\u7814\u7a76\u548c\u53c3\u8003\u8cc7\u6599\uff0c\u4f7f\u60a8\u7684\u5167\u5bb9\u66f4\u5177\u76f8\u95dc\u6027\u548c\u5438\u5f15\u529b\u3002\u9019\u986f\u793a\u60a8\u7406\u89e3\u4e26\u91cd\u8996\u7576\u5730\u5e02\u5834\uff0c\u589e\u5f37\u89c0\u773e\u8207\u54c1\u724c\u7684\u9023\u7d50\u611f\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u901a\u904e\u5c08\u6ce8\u65bc\u5275\u5efa\u6709\u50f9\u503c\u4e14\u6587\u5316\u8cbc\u5207\u7684\u5167\u5bb9\uff0c\u60a8\u53ef\u4ee5\u986f\u8457\u63d0\u5347\u570b\u969b\u5ba2\u6236\u7684\u4e92\u52d5\u7387\u548c\u4fe1\u4efb\u611f\u3002\u9019\u6a23\u7684\u7d30\u5fc3\u95dc\u6ce8\u4e0d\u50c5\u6709\u52a9\u65bc\u63d0\u9ad8\u641c\u5c0b\u5f15\u64ce\u6392\u540d\uff0c\u4e5f\u80fd\u63d0\u5347\u54c1\u724c\u5728\u591a\u5143\u5e02\u5834\u4e2d\u7684\u6574\u9ad4\u8072\u8b7d\u3002\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u63a2\u8a0e\u6280\u8853\u6027SEO\u8003\u91cf\uff0c\u9032\u4e00\u6b65\u512a\u5316\u60a8\u7684\u7db2\u7ad9\u4ee5\u9054\u5230\u570b\u969b\u5438\u5f15\u529b\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u6280\u8853\u6027SEO\u8003\u91cf<\/strong><\/h2>\n\n\n\n<p>\u5728\u9032\u4e00\u6b65\u512a\u5316\u7db2\u7ad9\u4ee5\u5438\u5f15\u5168\u7403\u53d7\u773e\u6642\uff0c\u5fc5\u9808\u95dc\u6ce8\u5c0d\u7db2\u7ad9\u8868\u73fe\u548c\u7528\u6236\u9ad4\u9a57\u6709\u91cd\u5927\u5f71\u97ff\u7684\u6280\u8853\u6027SEO\u56e0\u7d20\u3002<\/p>\n\n\n\n<p><strong>\u6539\u5584\u52a0\u8f09\u6642\u9593<\/strong><strong><br><\/strong>\u5feb\u901f\u7684\u52a0\u8f09\u901f\u5ea6\u5c0d\u65bc\u7559\u4f4f\u570b\u969b\u8a2a\u5ba2\u81f3\u95dc\u91cd\u8981\u3002\u4ee5\u4e0b\u662f\u63d0\u9ad8\u52a0\u8f09\u901f\u5ea6\u7684\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u512a\u5316\u5716\u7247\uff1a\u78ba\u4fdd\u5716\u7247\u5927\u5c0f\u9069\u4e2d\uff0c\u4f7f\u7528\u6b63\u78ba\u7684\u6a94\u6848\u683c\u5f0f\uff08\u5982JPEG\u9069\u5408\u7167\u7247\uff0cPNG\u9069\u5408\u5c11\u65bc16\u8272\u7684\u5716\u5f62\uff09\uff0c\u4e26\u9032\u884c\u7db2\u8def\u58d3\u7e2e\u3002<\/li>\n\n\n\n<li>\u6e1b\u5c11HTTP\u8acb\u6c42\uff1a\u6e1b\u5c11\u9801\u9762\u4e0a\u7684\u5143\u7d20\u6578\u91cf\uff0c\u6e1b\u5c11\u52a0\u8f09\u9801\u9762\u6240\u9700\u7684HTTP\u8acb\u6c42\u6578\u91cf\u3002<\/li>\n\n\n\n<li>\u4f7f\u7528\u700f\u89bd\u5668\u5feb\u53d6\uff1a\u5c07\u7db2\u7ad9\u5143\u7d20\u5b58\u5132\u5728\u7528\u6236\u7684\u700f\u89bd\u5668\u4e2d\uff0c\u4ee5\u4fbf\u7528\u6236\u6bcf\u6b21\u8a2a\u554f\u60a8\u7684\u7db2\u7ad9\u6642\u4e0d\u9700\u8981\u91cd\u65b0\u52a0\u8f09\u3002<\/li>\n\n\n\n<li>\u63d0\u9ad8\u4f3a\u670d\u5668\u56de\u61c9\u6642\u9593\uff1a\u67e5\u627e\u6027\u80fd\u74f6\u9838\uff0c\u4f8b\u5982\u8def\u5f91\u7de9\u6162\u6216\u5167\u5b58\u4e0d\u8db3\uff0c\u4e26\u4e88\u4ee5\u89e3\u6c7a\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u5716\u7247\u512a\u5316\u8207\u4f7f\u7528\u66ff\u4ee3\u6587\u5b57<\/strong><strong><br><\/strong>\u5716\u7247\u4e0d\u50c5\u589e\u52a0\u4e86\u7db2\u7ad9\u7684\u8996\u89ba\u5438\u5f15\u529b\uff0c\u82e5\u512a\u5316\u5f97\u7576\uff0c\u9084\u80fd\u63d0\u5347SEO\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5927\u5c0f\u548c\u6bd4\u4f8b\uff1a\u4e0a\u50b3\u4e4b\u524d\uff0c\u78ba\u4fdd\u5716\u7247\u7684\u5c3a\u5bf8\u9069\u4e2d\uff0c\u4e0d\u6703\u6bd4\u9801\u9762\u6240\u9700\u7684\u5927\u5c0f\u66f4\u5927\uff0c\u56e0\u70ba\u9019\u6703\u5f71\u97ff\u9801\u9762\u52a0\u8f09\u6642\u9593\u3002<\/li>\n\n\n\n<li>\u63cf\u8ff0\u6027\u66ff\u4ee3\u6587\u5b57\uff1a\u66ff\u4ee3\u6587\u5b57\u6709\u52a9\u65bc\u641c\u7d22\u5f15\u64ce\u4e86\u89e3\u5716\u7247\u5167\u5bb9\uff0c\u63d0\u5347\u9801\u9762\u7684SEO\uff0c\u4e26\u4f7f\u5176\u66f4\u5177\u53ef\u8a2a\u554f\u6027\u3002\u78ba\u4fdd\u6bcf\u5f35\u5716\u7247\u90fd\u6709\u7c21\u77ed\u3001\u63cf\u8ff0\u6027\u4e14\u76e1\u53ef\u80fd\u5305\u542b\u95dc\u9375\u5b57\u7684\u66ff\u4ee3\u6587\u5b57\u3002<\/li>\n\n\n\n<li>\u97ff\u61c9\u5f0f\u5716\u7247\uff1a\u4f7f\u7528\u5982srcset\u7684\u97ff\u61c9\u5f0f\u5716\u7247\u6280\u8853\uff0c\u6839\u64da\u986f\u793a\u5668\u5927\u5c0f\u63d0\u4f9b\u4e0d\u540c\u6bd4\u4f8b\u7684\u5716\u7247\uff0c\u5e6b\u52a9\u5404\u7a2e\u88dd\u7f6e\u5feb\u901f\u52a0\u8f09\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u6709\u6548\u7ba1\u7406\u9019\u4e9b\u6280\u8853\u6027\u5143\u7d20\u53ef\u4ee5\u986f\u8457\u63d0\u5347\u7db2\u7ad9\u7684\u6027\u80fd\uff0c\u4f7f\u5176\u5c0d\u641c\u7d22\u5f15\u64ce\u548c\u5168\u7403\u7528\u6236\u66f4\u5177\u5438\u5f15\u529b\u3002\u5982\u679c\u60a8\u60f3\u6df1\u5165\u4e86\u89e3\u5982\u4f55\u5f37\u5316\u7db2\u7ad9\u7684\u6280\u8853\u57fa\u790e\u6216\u9700\u8981\u5c08\u696d\u5354\u52a9\uff0c\u8acb\u53c3\u8003\u6211\u95dc\u65bc\u6280\u8853\u6027SEO\u7684\u8a73\u7d30<a href=\"https:\/\/maketingo.com\/zh-tw\/insights\/search-engine-optimization\/simple-technical-seo-fixes\/\">\u90e8\u843d\u683c\u6587\u7ae0<\/a>\uff0c\u6216\u63a2\u7d22\u6211\u7684\u3010<a href=\"https:\/\/maketingo.com\/zh-tw\/solutions\/search-engine-optimization-seo\/technical-seo\/\">\u6280\u8853\u6027SEO<\/a>\u3011\u670d\u52d9\u9801\u9762\uff0c\u7372\u53d6\u91cf\u8eab\u5b9a\u5236\u7684\u5354\u52a9\u3002<\/p>\n\n\n\n<p>\u901a\u904e\u95dc\u6ce8\u9019\u4e9b\u6280\u8853\u6027SEO\u8003\u91cf\uff0c\u60a8\u80fd\u78ba\u4fdd\u7db2\u7ad9\u4e0d\u50c5\u5438\u5f15\u570b\u969b\u6d41\u91cf\uff0c\u4e5f\u63d0\u4f9b\u9806\u66a2\u7684\u7528\u6236\u9ad4\u9a57\uff0c\u9f13\u52f5\u8a2a\u5ba2\u66f4\u9577\u6642\u9593\u505c\u7559\u4e26\u6df1\u5165\u4e92\u52d5\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u9801\u9762\u5167SEO\u7684\u4e3b\u8981\u597d\u8655<\/strong><\/h2>\n\n\n\n<p>\u5728\u63a5\u8fd1\u6211\u5011\u95dc\u65bc\u512a\u5316\u7db2\u7ad9\u4ee5\u9762\u5411\u570b\u969b\u5e02\u5834\u8a0e\u8ad6\u7684\u5c3e\u8072\u6642\uff0c\u6709\u5fc5\u8981\u5f37\u8abf\u9801\u9762\u5167SEO\u5e36\u4f86\u7684\u5de8\u5927\u597d\u8655\u3002\u9019\u4e9b\u597d\u8655\u4e0d\u50c5\u80fd\u6539\u5584\u7db2\u7ad9\u7684\u8868\u73fe\uff0c\u4e5f\u5927\u5e45\u63d0\u5347\u60a8\u7684\u696d\u52d9\u5728\u5168\u7403\u5e02\u5834\u4e2d\u7684\u6f5b\u529b\u3002<\/p>\n\n\n\n<p><strong>\u5168\u7403\u80fd\u898b\u5ea6\u8207\u7528\u6236\u4e92\u52d5<\/strong><strong><br><\/strong>\u6709\u6548\u7684\u9801\u9762\u5167SEO\u76f4\u63a5\u5f71\u97ff\u60a8\u7684\u7db2\u7ad9\u5728\u641c\u5c0b\u7d50\u679c\u4e2d\u7684\u6392\u540d\uff0c\u9019\u5c0d\u65bc\u63d0\u5347\u570b\u969b\u66dd\u5149\u5ea6\u81f3\u95dc\u91cd\u8981\u3002\u4ee5\u4e0b\u662f\u5176\u5982\u4f55\u767c\u63ee\u4f5c\u7528\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6392\u540d\u63d0\u5347\uff1a\u6b63\u78ba\u904b\u7528SEO\u7b56\u7565\uff0c\u5982\u95dc\u9375\u5b57\u512a\u5316\u3001\u6a19\u7c64\u548c\u5167\u5bb9\u54c1\u8cea\uff0c\u53ef\u4ee5\u986f\u8457\u63d0\u9ad8\u60a8\u7684\u7db2\u7ad9\u5728\u641c\u5c0b\u5f15\u64ce\u4e0a\u7684\u80fd\u898b\u5ea6\u3002\u8f03\u9ad8\u7684\u6392\u540d\u589e\u52a0\u7db2\u7ad9\u88ab\u9ede\u64ca\u7684\u6a5f\u7387\uff0c\u9032\u800c\u5e36\u4f86\u66f4\u591a\u6d41\u91cf\u3002<\/li>\n\n\n\n<li>\u589e\u5f37\u7528\u6236\u4e92\u52d5\uff1a\u7576\u7528\u6236\u767c\u73fe\u60a8\u7684\u5167\u5bb9\u8207\u4ed6\u5011\u76f8\u95dc\u4e14\u6709\u7528\uff0c\u5f97\u76ca\u65bc\u826f\u597d\u7684\u9801\u9762\u5167SEO\uff0c\u4ed6\u5011\u66f4\u6709\u53ef\u80fd\u5728\u7db2\u7ad9\u4e0a\u505c\u7559\u3001\u700f\u89bd\u5176\u4ed6\u9801\u9762\uff0c\u4e26\u8207\u5167\u5bb9\u4e92\u52d5\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u8f49\u5316\u7387\u8207\u6210\u672c\u6548\u76ca<\/strong><strong><br><\/strong>\u9801\u9762\u5167SEO\u4e0d\u50c5\u50c5\u662f\u5438\u5f15\u8a2a\u5ba2\u5230\u60a8\u7684\u7db2\u7ad9\uff0c\u66f4\u662f\u5c07\u9019\u4e9b\u8a2a\u5ba2\u8f49\u5316\u70ba\u5ba2\u6236\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7cbe\u6e96\u6d41\u91cf\uff1a\u901a\u904e\u4f7f\u7528\u7279\u5b9a\u95dc\u9375\u5b57\u4e26\u5275\u5efa\u91dd\u5c0d\u76ee\u6a19\u53d7\u773e\u9700\u6c42\u7684\u5167\u5bb9\uff0c\u60a8\u5438\u5f15\u7684\u662f\u66f4\u6709\u53ef\u80fd\u5c0d\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u611f\u8208\u8da3\u7684\u8a2a\u5ba2\u3002\u9019\u7a2e\u7cbe\u6e96\u7684\u65b9\u5f0f\u6709\u52a9\u65bc\u63d0\u9ad8\u8f49\u5316\u7387\u3002<\/li>\n\n\n\n<li>\u6210\u672c\u6548\u76ca\u9ad8\uff1a\u8207\u4ed8\u8cbb\u5ee3\u544a\u4e0d\u540c\uff0c\u9801\u9762\u5167SEO\u7684\u6548\u679c\u662f\u6301\u4e45\u7684\u3002\u4e00\u65e6\u512a\u5316\u4e86\u5167\u5bb9\u4e26\u7372\u5f97\u4e86\u826f\u597d\u6392\u540d\uff0c\u7dad\u6301\u9019\u4e9b\u6392\u540d\u7684\u6210\u672c\u901a\u5e38\u4f4e\u65bc\u6301\u7e8c\u652f\u4ed8\u5ee3\u544a\u8cbb\u7528\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u7af6\u722d\u512a\u52e2\u8207\u5e02\u5834\u9069\u61c9\u529b<\/strong><strong><br><\/strong>\u5728\u7576\u4eca\u5feb\u901f\u8b8a\u5316\u7684\u6578\u4f4d\u4e16\u754c\u4e2d\uff0c\u4fdd\u6301SEO\u7684\u9818\u5148\u5730\u4f4d\u5c0d\u65bc\u7dad\u6301\u7af6\u722d\u512a\u52e2\u81f3\u95dc\u91cd\u8981\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u9818\u5148\u7af6\u722d\u5c0d\u624b\uff1a\u901a\u904e\u4fdd\u6301\u6700\u65b0\u7684SEO\u5be6\u8e10\uff0c\u60a8\u53ef\u4ee5\u78ba\u4fdd\u7db2\u7ad9\u5728\u641c\u5c0b\u6392\u540d\u4e2d\u9818\u5148\u7af6\u722d\u5c0d\u624b\uff0c\u66f4\u5bb9\u6613\u8b93\u5ba2\u6236\u5148\u627e\u5230\u60a8\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u5feb\u901f\u9069\u61c9\u5e02\u5834\u8da8\u52e2\uff1aSEO\u9700\u8981\u60a8\u96a8\u6642\u638c\u63e1\u641c\u5c0b\u6f14\u7b97\u6cd5\u548c\u5e02\u5834\u8da8\u52e2\u7684\u8b8a\u5316\u3002\u9019\u7a2e\u6301\u7e8c\u76e3\u6e2c\u4f7f\u60a8\u80fd\u5feb\u901f\u8abf\u6574\u7b56\u7565\uff0c\u5e6b\u52a9\u696d\u52d9\u5728\u4efb\u4f55\u5e02\u5834\u74b0\u5883\u4e2d\u4fdd\u6301\u76f8\u95dc\u6027\u548c\u7af6\u722d\u529b\u3002<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:20px;font-style:italic;font-weight:300\"><a href=\"https:\/\/www.wpbeginner.com\/research\/seo-statistics-and-trends\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7814\u7a76<\/a>\u986f\u793a\uff0c\u76f8\u8f03\u65bcPPC\uff0cSEO\u901a\u5e38\u5e36\u4f86\u66f4\u9ad8\u7684\u8f49\u5316\u7387\uff0c\u7d04\u70ba2.4%\uff0c\u800cPPC\u7d04\u70ba1.3%\uff0c\u9019\u9032\u4e00\u6b65\u7a81\u986f\u4e86SEO\u5728\u5438\u5f15\u6f5b\u5728\u5ba2\u6236\u65b9\u9762\u7684\u6709\u6548\u6027\u3002<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u9019\u4e9b\u597d\u8655\u8aaa\u660e\u9801\u9762\u5167SEO\u4e0d\u50c5\u662f\u5728\u7dda\u751f\u5b58\u7684\u5fc5\u9700\uff0c\u66f4\u662f\u5168\u7403\u5e02\u5834\u4e2d\u84ec\u52c3\u767c\u5c55\u7684\u95dc\u9375\u7b56\u7565\u3002\u900f\u904e\u52a0\u5f37\u7db2\u7ad9\u7684SEO\uff0c\u60a8\u6b63\u70ba\u696d\u52d9\u7684\u570b\u969b\u6210\u529f\u5960\u5b9a\u53ef\u6301\u7e8c\u7684\u57fa\u790e\u3002\u6700\u5f8c\u63d0\u9192\u60a8\uff0c\u6301\u7e8c\u6539\u9032\u548c\u66f4\u65b0\u7db2\u7ad9\u7684SEO\u7b56\u7565\u5c07\u6709\u52a9\u65bc\u4fdd\u6301\u9019\u4e9b\u512a\u52e2\u4e26\u63a8\u52d5\u9577\u671f\u589e\u9577\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>\u7d50\u8ad6<\/strong><\/h2>\n\n\n\n<p>\u7576\u6211\u5011\u7d50\u675f\u9801\u9762\u5167SEO\u57fa\u790e\u7684\u65c5\u7a0b\u6642\uff0c\u5f88\u660e\u986f\u9019\u4e9b\u7b56\u7565\u4e0d\u50c5\u50c5\u662f\u70ba\u4e86\u63d0\u9ad8\u641c\u5c0b\u5f15\u64ce\u6392\u540d\u2014\u2014\u5b83\u5011\u662f\u64f4\u5c55\u5168\u7403\u89f8\u53ca\u7387\u4e26\u63d0\u5347\u7db2\u7ad9\u5728\u570b\u969b\u5e02\u5834\u4e2d\u6548\u529b\u7684\u57fa\u672c\u5de5\u5177\u3002<\/p>\n\n\n\n<p><strong>\u91cd\u9ede\u56de\u9867<\/strong><strong><br><\/strong>\u6211\u5011\u8a0e\u8ad6\u4e86\u591a\u7a2e\u9801\u9762\u5167SEO\u5143\u7d20\u7684\u91cd\u8981\u6027\uff0c\u9019\u4e9b\u5143\u7d20\u5171\u540c\u63d0\u5347\u4e86\u7db2\u7ad9\u7684\u80fd\u898b\u5ea6\u8207\u7528\u6236\u9ad4\u9a57\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5438\u5f15\u4eba\u4e14\u6e96\u78ba\u63cf\u8ff0\u5167\u5bb9\u7684\u6a19\u984c\u6a19\u7c64\u548c\u5143\u63cf\u8ff0\u3002<\/li>\n\n\n\n<li>\u63d0\u9ad8\u53ef\u8b80\u6027\u548cSEO\u7684\u6a19\u984c\u548c\u5167\u5bb9\u7d50\u69cb\u3002<\/li>\n\n\n\n<li>\u91dd\u5c0d\u570b\u969b\u53d7\u773e\u9700\u6c42\u7684\u95dc\u9375\u5b57\u512a\u5316\u3002<\/li>\n\n\n\n<li>\u900f\u904e\u826f\u597d\u7d50\u69cb\u7684\u7db2\u7ad9\u548c\u884c\u52d5\u512a\u5316\uff0c\u78ba\u4fdd\u6240\u6709\u88dd\u7f6e\u7684\u53ef\u8a2a\u554f\u6027\u3002<\/li>\n\n\n\n<li>\u8207\u591a\u5143\u89c0\u773e\u7522\u751f\u5171\u9cf4\u4e26\u4fdd\u6301\u4e92\u52d5\u7684\u5167\u5bb9\u54c1\u8cea\u8207\u6587\u5316\u76f8\u95dc\u6027\u3002<\/li>\n\n\n\n<li>\u63d0\u5347\u7db2\u7ad9\u6027\u80fd\u7684\u6280\u8853\u6027SEO\u8003\u91cf\uff0c\u5982\u6539\u5584\u52a0\u8f09\u6642\u9593\u548c\u512a\u5316\u5716\u7247\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u9019\u4e9b\u5143\u7d20\u5171\u540c\u4f5c\u7528\uff0c\u4f7f\u60a8\u7684\u7db2\u7ad9\u4e0d\u50c5\u50c5\u662f\u4e00\u500b\u8a2a\u554f\u9ede\uff0c\u66f4\u6210\u70ba\u570b\u969b\u5ba2\u6236\u5c0b\u6c42\u89e3\u6c7a\u65b9\u6848\u7684\u76ee\u7684\u5730\u3002<\/p>\n\n\n\n<p>\u4e0d\u8981\u8b93\u9801\u9762\u5167SEO\u7684\u8907\u96dc\u6027\u963b\u7919\u60a8\u89f8\u53ca\u5168\u7403\u6f5b\u5728\u5ba2\u6236\u3002\u5982\u679c\u60a8\u9700\u8981\u5354\u52a9\u5be6\u65bd\u9019\u4e9b\u7b56\u7565\u6216\u60f3\u4e86\u89e3\u66f4\u591a\u6709\u95dc\u512a\u5316\u7db2\u7ad9\u4ee5\u9054\u6210\u570b\u969b\u6210\u529f\u7684\u8cc7\u8a0a\uff0c\u8acb\u5373\u523b<a href=\"https:\/\/maketingo.com\/zh-tw\/contact\/\">\u806f\u7e6b<\/a>\u6211\uff0c\u7372\u53d6\u500b\u4eba\u5316\u7684\u8aee\u8a62\u670d\u52d9\u3002\u6216\u9020\u8a2a\u6211\u7684\u3010<a href=\"https:\/\/maketingo.com\/zh-tw\/solutions\/search-engine-optimization-seo\/\">\u641c\u5c0b\u5f15\u64ce\u512a\u5316 (SEO)<\/a>\u3011\u9801\u9762\uff0c\u77ad\u89e3\u6211\u7684\u89e3\u6c7a\u65b9\u6848\u5982\u4f55\u5e6b\u52a9\u60a8\u64f4\u5c55\u89f8\u53ca\u4e26\u63a8\u52d5\u696d\u52d9\u589e\u9577\u3002<\/p>\n\n\n\n<p>\u900f\u904e\u6b63\u78ba\u7684\u9801\u9762\u5167SEO\u7b56\u7565\uff0c\u60a8\u53ef\u4ee5\u5c07\u7db2\u7ad9\u8f49\u8b8a\u70ba\u4e00\u500b\u5f37\u5927\u7684\u5de5\u5177\uff0c\u4e0d\u50c5\u80fd\u89f8\u53ca\uff0c\u66f4\u80fd\u5438\u5f15\u548c\u8f49\u5316\u60a8\u7684\u5168\u7403\u53d7\u773e\u3002<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:23px\"><strong><strong>\u5feb\u901f\u53c3\u8003\u5074\u908a\u6b04\uff1a\u9801\u9762\u5167SEO\u6280\u5de7\u8207\u6e05\u55ae<\/strong><\/strong><\/h3>\n\n\n\n<p><strong>\u9801\u9762\u5167SEO\u6aa2\u67e5\u6e05\u55ae<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6a19\u984c\u6a19\u7c64<\/strong>\uff1a\u78ba\u4fdd\u6bcf\u500b\u9801\u9762\u90fd\u6709\u7368\u7279\u4e14\u5177\u63cf\u8ff0\u6027\u7684\u6a19\u984c\uff0c\u5305\u542b\u4e3b\u8981\u95dc\u9375\u5b57\uff0c\u6700\u597d\u653e\u5728\u958b\u982d\u3002<\/li>\n\n\n\n<li><strong>\u5143\u63cf\u8ff0<\/strong>\uff1a\u64b0\u5beb\u5f15\u4eba\u6ce8\u76ee\u7684\u5143\u63cf\u8ff0\uff0c\u5438\u5f15\u4f7f\u7528\u8005\u5f9e\u641c\u5c0b\u7d50\u679c\u4e2d\u9ede\u64ca\u9032\u5165\u3002\u5305\u542b\u76f8\u95dc\u95dc\u9375\u5b57\u3002<\/li>\n\n\n\n<li><strong>\u6a19\u984c (H1, H2, H3\u7b49)<\/strong>\uff1a\u4f7f\u7528\u6a19\u984c\u4f86\u908f\u8f2f\u6027\u5730\u7d44\u7e54\u5167\u5bb9\u3002\u5728H1\u548cH2\u6a19\u7c64\u4e2d\u81f3\u5c11\u5305\u542b\u95dc\u9375\u5b57\u3002<\/li>\n\n\n\n<li><strong>URL\u7d50\u69cb<\/strong>\uff1a\u5efa\u7acb\u7c21\u55ae\u6613\u61c2\u4e14\u5305\u542b\u95dc\u9375\u5b57\u7684URL\uff08\u82e5\u6709\u53ef\u80fd\uff09\u3002<\/li>\n\n\n\n<li><strong>\u5716\u7247\u7684\u66ff\u4ee3\u6587\u5b57 (Alt Text)<\/strong>\uff1a\u70ba\u5716\u7247\u63d0\u4f9b\u63cf\u8ff0\u6027\u7684\u66ff\u4ee3\u6587\u5b57\uff0c\u6709\u52a9\u65bc\u641c\u5c0b\u5f15\u64ce\u4e86\u89e3\u5716\u7247\u5167\u5bb9\u4e26\u63d0\u5347\u7121\u969c\u7919\u6027\u3002<\/li>\n\n\n\n<li><strong>\u5feb\u901f\u52a0\u8f09\u901f\u5ea6<\/strong>\uff1a\u512a\u5316\u5716\u7247\u5927\u5c0f\u3001\u6700\u5c0f\u5316CSS\u548cJavaScript\uff0c\u4e26\u4f7f\u7528\u700f\u89bd\u5668\u5feb\u53d6\u4f86\u63d0\u5347\u9801\u9762\u52a0\u8f09\u901f\u5ea6\u3002<\/li>\n\n\n\n<li><strong>\u97ff\u61c9\u5f0f\u8a2d\u8a08<\/strong>\uff1a\u78ba\u4fdd\u7db2\u7ad9\u5c0d\u884c\u52d5\u88dd\u7f6e\u53cb\u597d\uff0c\u4f7f\u7528\u97ff\u61c9\u5f0f\u8a2d\u8a08\uff0c\u4f7f\u5167\u5bb9\u9069\u61c9\u6240\u6709\u87a2\u5e55\u5927\u5c0f\u3002<\/li>\n\n\n\n<li><strong>\u5167\u90e8\u9023\u7d50<\/strong>\uff1a\u4f7f\u7528\u5167\u90e8\u9023\u7d50\u5f15\u5c0e\u8a2a\u5ba2\u700f\u89bd\u76f8\u95dc\u5167\u5bb9\uff0c\u5e6b\u52a9\u4ed6\u5011\u66f4\u9577\u6642\u9593\u7559\u5728\u7db2\u7ad9\u4e0a\u3002<\/li>\n\n\n\n<li><strong>\u5167\u5bb9\u54c1\u8cea<\/strong>\uff1a\u751f\u7522\u9ad8\u54c1\u8cea\u4e14\u76f8\u95dc\u7684\u5167\u5bb9\uff0c\u4ee5\u6eff\u8db3\u53d7\u773e\u9700\u6c42\uff0c\u4e26\u81ea\u7136\u5730\u5305\u542b\u95dc\u9375\u5b57\u3002<\/li>\n\n\n\n<li><strong>\u95dc\u9375\u5b57\u512a\u5316<\/strong>\uff1a\u7b56\u7565\u6027\u4e14\u9069\u91cf\u5730\u4f7f\u7528\u95dc\u9375\u5b57\uff0c\u907f\u514d\u904e\u5ea6\u512a\u5316\u3002\u5c08\u6ce8\u65bc\u5c07\u95dc\u9375\u5b57\u7f6e\u65bc\u6a19\u984c\u3001\u6a19\u7c64\u548c\u5167\u5bb9\u958b\u982d\u7b49\u91cd\u8981\u5340\u57df\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u9801\u9762\u5167SEO\u5feb\u901f\u5c0f\u6280\u5de7<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6ce8\u91cd\u7528\u6236\u9ad4\u9a57<\/strong>\uff1a\u59cb\u7d42\u8003\u616e\u7528\u6236\u9ad4\u9a57\u3002\u826f\u597d\u7684\u7528\u6236\u9ad4\u9a57\u80fd\u5ef6\u9577\u7db2\u7ad9\u8a2a\u554f\u6642\u9593\u4e26\u63d0\u9ad8\u8f49\u63db\u7387\u3002<\/li>\n\n\n\n<li><strong>\u5b9a\u671f\u66f4\u65b0\u5167\u5bb9<\/strong>\uff1a\u4fdd\u6301\u5167\u5bb9\u65b0\u9bae\u4e14\u6700\u65b0\u3002\u5b9a\u671f\u66f4\u65b0\u5411\u641c\u5c0b\u5f15\u64ce\u8868\u660e\u60a8\u7684\u7db2\u7ad9\u76f8\u95dc\u6027\u3002<\/li>\n\n\n\n<li><strong>\u4f7f\u7528\u8c50\u5bcc\u6458\u8981<\/strong>\uff1a\u5be6\u65bd\u7d50\u69cb\u5316\u6578\u64da (schema markup)\uff0c\u5728\u641c\u5c0b\u7d50\u679c\u4e2d\u986f\u793a\u8c50\u5bcc\u6458\u8981\u3002<\/li>\n\n\n\n<li><strong>\u512a\u5316\u8a9e\u97f3\u641c\u5c0b<\/strong>\uff1a\u5728\u5167\u5bb9\u4e2d\u52a0\u5165\u81ea\u7136\u8a9e\u8a00\u548c\u4ee5\u554f\u984c\u70ba\u5c0e\u5411\u7684\u77ed\u8a9e\uff0c\u4ee5\u6eff\u8db3\u8a9e\u97f3\u641c\u5c0b\u67e5\u8a62\u3002<\/li>\n\n\n\n<li><strong>\u76e3\u63a7\u60a8\u7684\u9801\u9762\u5167SEO<\/strong>\uff1a\u4f7f\u7528Google Analytics\u548cGoogle Search 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SEO\u3002 On-Page SEO \u6d89\u53ca\u512a\u5316\u7db2\u9801\u7684\u5404\u7a2e\u5143\u7d20\uff0c\u4ee5\u4f7f\u5176\u5c0d\u641c\u5c0b\u5f15\u64ce\u548c\u7528\u6236\u66f4\u5177\u5438\u5f15\u529b\u3002\u9019\u4e0d\u50c5\u50c5\u662f\u8abf\u6574\u7db2\u7ad9\u4ee5\u63d0\u9ad8\u6392\u540d\uff1b\u66f4\u91cd\u8981\u7684\u662f\u8b93\u60a8\u7684\u7db2\u7ad9\u6210\u70ba\u5ba2\u6236\u67e5\u8a62\u7684\u6700\u4f73\u7b54\u6848\uff0c\u5c24\u5176\u662f\u90a3\u4e9b\u4f86\u81ea\u570b\u5916\u5c0b\u627e\u60a8\u6240\u63d0\u4f9b\u7684\u7522\u54c1\u6216\u670d\u52d9\u7684\u5ba2\u6236\u3002\u5c0d\u65bc\u4efb\u4f55\u65e8\u5728\u64f4\u5927\u5f71\u97ff\u529b\u4e26\u5728\u570b\u969b\u5e02\u5834\u53d6\u5f97\u6210\u529f\u7684\u4f01\u696d\u800c\u8a00\uff0c\u6b64\u7b56\u7565\u90fd\u662f\u5fc5\u4e0d\u53ef\u5c11\u7684\u3002 \u5728\u4ee5\u4e0b\u5404\u7bc0\u4e2d\uff0c\u6211\u5011\u5c07\u63a2\u8a0e On-Page SEO 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